WATCH: David Beckham gets chased by dog in new Sky Sports advert
David Beckham has appeared in a new advertisement to promote the upcoming new football season on Sky Sports.
In the advert, Beckham goes on a morning jog and speeds through ten months of footballing drama and surprises, stopping to catch a game at a pub, have a kick-around with some kids, and watch a game through a family’s window before being chased away by their pooch.
Amongst the changing weather and scenery, one thing doesn’t change: the Premier League’s penchant for surprises. As Beckham runs, a commentator delightedly announces a series of imagined scenarios for next season – including a sixteen year old with two hat tricks in a week, Leicester’s Jamie Vardy breaking yet more records and Man United teenage sensation Rashford scoring the fifth goal in an action-packed game.
The advert is directed by Frederic Planchon and celebrates the unpredictability of the Premier League, after Leicester City’s shock win last season. It took more than 70 hours to film, the talents of 500 extras and 80 crew members plus the efforts of rollerblading camera specialist Myron Mance. The ad was filmed in East and West London, Derbyshire, Manchester/Stockport and at the Emirates Stadium.
Beckham said: “Anything can happen in the Premier League and this ad by Sky is a really fun way of showing that. Filming the ad was great and the finished piece is a really clever way of showing that you never know what might happen in football. I always enjoy working with Sky Sports and I’m proud to be associated with their football coverage.”
Sky Sports will broadcast 126 live games in the 2016/17 footballing season, including Friday evening games for the first time.
Sky’s first game of the 2016/17 season – Hull City vs Leicester City – will kick-off on Saturday, August 13 at 12.30pm (coverage from 11.30am).