Big Brother reveals new eye logo and “culture clash of modern Britain” theme
The theme for the 2017 summer series of Big Brother has been revealed… and it’s looking pretty political.
Summer is fast approaching which means we’re all gearing up for Big Brother to take over our lives for the second time this year.
Given the current political climate, this series will introduce a very apt “culture clash of modern Britain” theme, and fans have been given a first look at this political BB House aesthetic with a picture of the new eye logo.
The logo for the 18th series is made from from a multi-coloured Union Jack flag and features various images representing contemporary Britain, including protest signs, telephone boxes, polling stations and cups of tea.
Channel 5 said: “This summer, Big Brother presents a must-watch culture clash of modern Britain.
“At a time of political upheaval and tough questions about unity in the UK, Big Brother brings you an alternative look at Britain.”
The new series will bring a “summer of contrasts, conflicts and collaborations and more fireworks than you could imagine, as a selection of people, from a range of backgrounds, come together in the ultimate social experiment.
“The United Kingdom of Big Brother… and everyone is welcome.”
Our favourite hosts Emma Willis and Rylan Clark will be of course be back to keep us up to date with all the action inside the house, although there is not yet a confirmed air date to put in our diaries. It is expected that the series will begin shortly after the week of June 8, as the show was reportedly pushed back due to the General Election.
Big Brother will return soon to Channel 5.